How Outdoor Furniture Can Benefit the Hospitality Industry?

Transforming the outdoor environment by introducing stylish and comfortable outdoor furniture can really benefit the hospitality industry in many ways.

In this article, we explore some of the ways outdoor furniture can be used to improve your hospitality business.

For restaurants, seating is a perishable product. If there are empty tables at night, the opportunity to earn income is gone. If you have a physical product, it can be sold the next day, but in hospitality, you can't make up for missed revenue. A restaurant's revenue will be closely tied to the number of seats it provides. By adding outdoor space with more tables, you increase the number of times people can sit each day, helping to increase revenue.

For hotels, as the term already implies, attractive outdoor spaces can also attract more customers as the hotel improves its services. The key is to have great photography of your outdoor space (and of course the rest of your hotel) to look your best on different booking engines. Along with price and reviews, professional, beautiful pictures are one of the most important deciding factors when booking a hotel.

In the hotel industry, revenue comes primarily from room rentals and food and beverage services, but what about adding another revenue stream? Having an outdoor space gives you the opportunity to host outdoor events, from birthdays to weddings. Another option is to host a local event, which not only generates extra revenue but also helps create buzz around the venue and attract new customers from the local community.

Adding an attractive outdoor setting will help make a great first impression on visitors. When looking for a place to eat, drink, or just relax, the first thing customers look for is a place that looks attractive.

Providing an attractive outdoor area can really help attract customers to your venue. Especially on warm and sunny days, customers would rather sit outside.

For hotels, adding outdoor furniture will help enhance the guest experience and make the venue more inviting and welcoming. When designing your outdoor space, it's important to use the same forethought you use when designing your indoor space. This includes considering use, layout, naturalness, comfort, and, of course, furniture.

As already discussed, outdoor spaces require the same forethought as designing indoor spaces.

Color can play an important role due to its psychological impact on people, and the same goes for the hospitality industry. That’s why it’s important to always consider color when designing your outdoor areas. As a helpful guide, here are some examples of colors and the impact they can have:

Yellow: Promotes happiness and is associated with warmth, optimism, and joy. Yellow also increases metabolism and gives us energy, so using this color in a restaurant or hotel is a smart choice.

Blue: The color of calm and tranquility. Blue can lower blood pressure and heart rate and is also the most productive color. It is a great choice for creating a calm and relaxing atmosphere in offices, hotels, and spas.

Red: In contrast to blue, red increases heart rate and blood pressure, and can stimulate mood and increase energy. It also helps stimulate appetite, which makes it an especially good color choice for restaurant outdoor furniture. Likewise, orange is also thought to stimulate appetite and provide a warm and fun atmosphere.

Green: The color of nature, green gives people a sense of tranquility, tranquility, and health, so it is an excellent choice for outdoor furniture colors.

A recent trend is to use bright, vivid, saturated colors combined with more neutral tones to liven things up. This may be due to the fact that Gen Z and Millennials make up a large portion of hotel patrons at restaurants and bars. As a result, furniture designers are becoming more experimental and bold with color schemes to help catch their eye, just as color experts in these generations prefer bold color schemes that are reminiscent of their childhood.

Lively greenery is also popular as it goes hand-in-hand with current plant trends. Secondly, furniture using natural wood and sustainable resources, especially teak, aluminum, and stainless steel frames, are also currently popular.

At CDG, we design quality outdoor furniture with comfort and reliability in mind. Our range of stylish chairs and tables will help brighten up your outdoor space and provide fresh air for all. CDG is a professional custom indoor and outdoor furniture manufacturer. Over the years we have worked closely with some of the world's most popular brands and chains, and our reputation is built on an uncompromising philosophy of quality. We are a one-stop shop for indoor and outdoor furniture solutions providers. The design/build concept is the foundation of our business. We are able to work with a team of designers to design your projects and new collections.

We'd love to help you transform your outdoor area. Contact us to learn more about our range of outdoor furniture.